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Optimizing Print with Digital to maximize Direct Mail

Date and Time

Wednesday, January 29, 2025, 11:00 AM until 12:00 PM Eastern Time (US & Canada) (UTC-05:00)
Videoconference information will be provided in an email once registration is complete.

Event Contact(s)

Sylvia Herron
herron


Jon Scott
2158635064 (p)

Category

GPPCC Events

Registration Info

Registration is required
Payment In Full In Advance Only

About this event


SWILER DELP


Swiler Delp, Director of Innovation for The Standard Group, is a highly skilled and experienced professional with over 25 years in the direct marketing field. Specializing in developing applications to streamline processes and manipulate client data, Swiler has built a strong reputation for delivering efficient, high-quality solutions.

 

With expertise in systems analysis and design and a deep understanding of USPS regulations and services, including Informed Visibility, Informed Delivery, and Postal Service Technologies, Swiler is well-equipped to tackle complex challenges in the marketing and technology domains.

 

Thriving in environments that offer challenging opportunities, Swiler excels in roles that require both technical expertise and collaboration. Whether optimizing data-driven processes or improving system efficiencies, Swiler Delp is dedicated to providing innovative solutions in technology and direct marketing.

THANH NGUYEN


As CMO for The Standard Group, Thanh Nguyen is responsible for the strategy, positioning and execution of the company’s marketing plans and promotions. A member of the executive team, Thanh manages the sales team and works closely with the digital solutions team on market strategies, expansion of key business as well as product innovation and development, particularly brand and marketing portals, marketing automation, print activation technologies and multichannel solutions.

 

Thanh has developed many award-winning multichannel promotions that have acquired new sales, inspired customers, engaged prospects, educated employees, and provided the company with publicity. Some of the awards include:

 

·      USPS Next Generation Campaign Grand Champion

·      USPS 3rd Quarterly Winner Irresistible Mail Award

·      HP Inkspiration Rod Key Marketing Excellence Award

·      HP Inkspiration for Direct Mail

·      Neographics Best of Show or Power of Print Award

·      Neographics Best of Category Award for Cross-Media

·      Neographics Best of Category Award for Digital Printing: Variable Data

·      Neographics Best of Category Award for Printer’s Self-Promotion

·      Premier Print Best of Category Award (Benny) for Cross Media Promotion

·      NAPL Marketing Plus Award


Number of People Who Will Attend

Everyone
$15.00
* This can be your primary registrant type. Only one primary registrant type is allowed per registration.
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